SOLVED

21) Collecting, storing, and physically distributing the product to buyers describes which of the following primary activities? A) inbound logistics B) sales and marketing C) outbound logistics D) operations/management 22) Inducing buyers to purchase the product and providing a means for them to do so describes which of the following primary activities? A) inbound logistics B) sales and marketing C) outbound logistics D) operations/management 23) Each stage of the value chain not only adds value to the product but also ________. A) attracts buyers B) accumulates costs C) devalues the final product D) attracts competitors 24) Which of the following is a primary activity in the value chain? A) processes of finding vendors B) setting up contractual arrangements C) negotiating prices D) delivering products to consumers 25) ________ includes general management, finance, accounting, legal, and government affairs. A) Human resources B) Research and development C) Firm infrastructure D) Operations management 26) Porter’s model of business activities includes ________, which are interactions across value activities. A) linkages B) evaluations C) support D) operations 27) Manufacturing systems that include linkages, use ________ to plan production. A) prior profits and losses B) sales forecasts C) competitor’s information D) software packages 28) Manufacturing systems use ________ to reduce inventory costs. A) linkages B) margins C) value chains D) support activities 29) As Porter says, the processes and systems in an organization pursuing differentiation must ________. A) create sufficient value to cover their costs B) provide products at lowest costs to customers C) make it easy for products to be duplicated D) give stiff competition to other similar products 30) If a value chain’s margin is positive, the company must ________. A) try to increase the value B) reduce the cost of the value chain C) retain its present practices D) change its present practices 31) Organizations gain a competitive advantage by creating new products or services, ________ and by differentiating their products and services from those of their competitors. A) advertising products and services B) imitating existing products and services C) promoting products and services D) enhancing products and services 32) Which of the following is a product implementation principle of competitive advantage? A) Raise barriers to market entry. B) Enhance goods or services. C) Establish alliances with firms. D) Lock in customers and buyers. 33) Which of the following strategies is also called establishing high switching costs? A) establishing alliances B) locking in suppliers C) reducing costs D) locking in customers 34) Which of the following is a process implementation principle of competitive advantage? A) creating a new product B) enhancing a product C) establishing alliances D) differentiating a product 35) Which of the following is least likely to be an outcome of organizations forming alliances with each other? A) promotion of product awareness B) development of market size C) reduction in purchasing costs D) increase in mutual competitiveness