SOLVED

81) PPG Industries buys silicon and uses it to manufacture glass for windows. PPG is a ________. A) producer B) not-for-profit C) consumer D) facilitator E) reseller 82) In terms of organizational markets, discount stores are examples of ________. A) resellers B) resuppliers C) not-for-profit markets D) producers E) facilitating agents 83) The city of St. Louis buys a golf turf mower for maintaining the city’s golf course in Forest Park. The city of St. Louis is in the ________ class of business customers. A) reseller B) producer C) consumer D) facilitator E) government 84) The Metropolitan Museum of Modern Art buys office supplies. In doing so, the Museum is acting as a member of the ________ business customer class. A) producer B) organization C) consumer D) facilitator E) reseller 85) Celarix.com is an Internet company that helps other businesses operating on the Internet handle distribution bottlenecks by offering software that manages tariffs and exchange rates for companies that ship internationally. Celarix.com engages in ________. A) business-to-consumer e-commerce B) reciprocal activities C) reverse marketing D) consumer-to-business e-commerce E) business-to-business e-commerce 86) Pace Hardware uses Learningnow.com to improve sales force effectiveness and facilitate sharing of expertise. It allows Pace retailers to link with other Pace retailers to ask for managerial and marketing advice. It also allows Pace retailers to ask their suppliers about product usage, deliveries, and warranties, and it allows suppliers to send new-product information directly to Pace retailers. Pace Hardware is using a(n) ________. A) intranet B) search engine C) extranet D) sniffer E) crowdsource 87) Aeroxchange.com was founded by thirteen airline companies as a Web site where the companies could purchase all the goods and services for their operations, excluding aircraft and fuel. Selected suppliers were invited to partner with these airlines at this site. Items that are traded through Aeroxchange include a wide range of airline-specific products and services, such as engine components and maintenance. Aeroxchange is an example of a(n) ________. A) Web link B) search engine C) intranet D) private exchange E) crowdsource 88) The Green Awning is a flower and gift store. When its owner purchases the green foam used in the bottom of vases of cut flowers, floral tape used in flower arrangements, and gift cards, she is most likely making a ________. A) straight rebuy B) complex-task purchase C) modified rebuy D) new-task buy E) gatekeeping buy 89) When a dentist’s office manager orders latex gloves, disposable masks, file folders, and complementary toothbrushes to give to patients, he is most likely making a(n) ________. A) straight rebuy B) complex-task purchase C) modified rebuy D) new-task purchase E) intranet exchange 90) Although much of the equipment used by dentists is thrown away after one use, many of the instruments used to clean teeth, fill cavities, and deal with impactions and other dental problems are made of steel and must be sterilized. A dentist is considering replacing his conventional steam sterilizer with a chemical sterilizer that cleans without rusting or corroding instruments. Because the dentist is already familiar with sterilizers, he is looking to find the best price possible on a chemical sterilizer. He is engaged in a ________. A) straight rebuy B) customer-reference purchase C) modified rebuy D) reciprocal purchase E) reverse marketing purchase