133) Discuss two ways a market challenger can best attack the chosen competitor and achieve its strategic objectives. Explain when a challenger should use these attacks and provide examples of companies that have used these methods. 134) Discuss the four evolving company orientations. Which orientation is considered most successful and why? 135) Discuss the steps in analyzing competitors. 136) Discuss the different levels at which competitors can be identified. 137) Explain how the United States Postal Service has “competitor myopia.”
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